Research

• Our task: design for mental health wellness

• Designed a survey based on secondary research to explore the sources of prevailing anxiety, stress and depression and how people cope with them

• Narrowed down target audience group to people aged 18 to 34 years old and selected 8 random individuals from the group as interviewees

• According to interview results and affinity mapping, we found:

  1. target group is mostly bothered by stress and anxiety coming from professional growth, transition in life and struggles at work

  2. coping methods include get moving, easy entertainment, regulate emotions and adjust expectations

  3. user pain points include ineffective coping methods and lack of sustainbility in coping

  4. user needs include gaming mechanism for habit forming, light-hearted methods and reminder of happy moments

• Developed two user personas and envisioned their journeys

Define

Ideate

• Conceptualized a mobile app which allows journal keeping in the form of filling memories as “cotton balls” into cartoon dolls, using completion, collection and sharing of dolls as incentive to form a habit of recording happy or meaningful memories; easy access and simple usage to fit in fast-paced lifestyle

• Developed user flow, low fidelity wireframs, and collected insipration to assemble mood board

• Further ideated features of doll sharing platform for all users, a claw machine interface for viewing other users’ dolls and a business model of profitting from limited edition doll sales

• Developed mid fidelity wireframe based on ideation

• Created the preliminary prototype

• Get a full view of the prototype here

Design